Tour Poster - Draft 2

 In our second draft, we have again experimented with placement. Robyn's name has now been moved so that it vertically reads on the side of the poster, the space clearly her own and her name now more eye-catching than where it was placed before. Yoli has added in little fish from our digipak and music video, creating synergy across products which I think was an excellent choice and works really well. "The Youth Tour" has been reduced to "Youth", which better suits our product and having 'Youth' be made larger also works well in this draft. The tour dates are smaller than they were before, but are less stretched and appear more aesthetic in this draft. When talking to Yoli and a small focus group about this draft, I suggested a light purple filter over the top, synergetic to our digipak and vintage filter in parts of our music video.